Why Snackable Content Is Market Hot for Live Streaming
Snackable content is the gateway content for more. This content is meant to hook you within 30 seconds. Just as it’s nearly impossible to eat just a single M&M, snackable content makes it hard not...
View ArticleFacebook Live Tutorial: How To Utilize It Without a Hitch
Facebook Live is the internet’s biggest unhidden secret. If you’re a native New Yorker or live in the tri-state area and frequent our largest venues, you’ll appreciate this analogy. Imagine if all of...
View ArticleTwitch Live Streams Protests: How Technology Is Fueling Activism
Twitch is at the forefront of Hong Kong protests as students use the platform to stream anti-extradition protests. While live streaming is often a marketing vehicle for traditional media coverage,...
View ArticleVacation Live Streaming: The How and Why of Going Live on Holiday
Vacation! Yes, it’s time to relax, but you’re feeling a bit anxious. Perhaps, you’ve made promises to certain family members or a significant other. You said that you weren’t going to work on this...
View ArticleFundraising and Live Streaming: Why Every Nonprofit Should Live Stream
Fundraising is at the heart of every nonprofit organization. With a great cause comes a great pitch. However, in today’s society, a pitch may be the same as before, but the layup might vary....
View ArticleTwitch Donations: Quick Tips to Incentivize Viewers to Give
Twitch donations are more common among the top accounts because they utilize multiple features during their live streams. Twitch users who ask for donations do not have to be spammers. There are a few...
View ArticleMillennial Donors and Live Video: Why It’s Smart Business
Millennial donors seek the truth before opening their virtual wallets. This generation is changing philanthropy, according to Forbes. Millennials will be the largest demographic in the American...
View ArticleSocial Media and Fundraisers: 6 Best Times for Live Video
Social media is a vehicle that encourages a strong sense of community. Nonprofits need community in order to motivate individuals to care about their cause. Whether your nonprofit organization is...
View ArticleNonprofits and Individual Giving: Encouraging Donations with Livestream
Nonprofits and individual giving begin with the state of charity. Development professionals are tasked with building a viable list of prospective donors and constituents. These people are the ones who...
View ArticleLive Streams and Politics: Why Journalists Should Invest in Live Streaming
The use of live streams will change the scope of politics. With the 2020 presidential election underway, both seasoned and new journalists are exhausting their media resources. The right tools will...
View ArticleVirtual Events: The New Wave
Virtual events have been consistently growing in numbers over the past several months, according to Forbes. With the rise of virtual events, live streaming is now getting more attention than ever...
View ArticleGraphic Overlay: The Importance of Branding Your Live
Graphic Overlay use is a smart way to ensure that your live stream remains on brand. In today’s market where there are so many products, you want your audience to remember you. If you decide to live...
View ArticleCreating your own video platform: Advantages, challenges and tips
You want to create your own video platform outside of YouTube, Vimeo, or other video portals? Not only do you need a smart concept and perseverance, but also the necessary infrastructure. We describe...
View ArticleLive Streaming Music: Learn about copyright and licenses
Licenses, GEMA, personal rights and copyright: For some, all this may sound boring. But it is important to have at least a basic knowledge of the legal principles. Because if you violate rights, you...
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